Buy buttons… we all know they are alive in well through advertising and other social media platforms. Everywhere we turn “Buy Now” or “Buy This Today” is popping up all around advertisers marketing campaigns. These features allow consumers to interact more directly with the brands including opt-in options and the most popular buy this now … More Buy Now! Click Here to Buy! Buy This!
We are living in a time where visual social media is starting to take over everything. Everyone’s theory: Why read it if I can just see it. This is why videos, image heavy posts and visually appealing content is more important than ever to be integrated into your social media strategy. Think about it, Pinterest … More Why Talk When You Can Show?
Mobile Pay. Need you say more? Who needs credit and debit cards when you have a cell phone that will store all of these for you. The accessibility and convenience of this option is being adapted quickly by many major companies: Apple Pay, Samsung Pay, Google Wallet… and that is just the tip of the … More [Scan] Thank you for your payment!
About 10 years ago, we would have NEVER fathomed the idea of social media as a customer service tool. The rapidly growing pace of social media is acting as a unique asset for companies social pages to serve as a customer service resource as opposed to just a stale page featuring the company’s logo slapped … More Hi there @[insert twitter handle], how can I #help?
The Internet: A place that no one is safe or immune to anymore as it data mines your every move. It tracks your search patterns, knows where you are located to provide recommendations in your area and can follow all of your purchasing behaviors online. Creepy right or simply brilliant? Today marketers have adapted quickly … More Watch Out, They Are Coming For You.
Brands. What are they? Many of us envision brands by their name: who they are, what they sell and of course the popularity of the brand as a whole. Most of you I am sure have heard of brands like Target, Starbucks, Dicks Sporting Goods, McDonalds… Yes, those are just a few. But even within … More Powerhouse or Pitiful? Enough Said.